ALBUM MARKETING STRATEGY & EXECUTION

Elevate Your Next Album

Work with a vetted music professional from The B.A.K Play.Ground to release your next album. ** 

**This package is best for indie artists. Artists signed to a major label, please email team@bakplayground.com to set up an inquiry call. Thank you!  

What's Included:

1. A detailed release plan that includes a personalized marketing strategy using your authentic branding and insights from your audience analytics from streaming, distribution, and socials. 
2. Audience Analysis and Fan Identification 
3. Superfan Target Strategy 
4. A digital content plan for your rollout including social media strategy and advertising targets.*
5. Project Management including weekly calls for the duration of your rollout (up to 6 months)
6. Influencer and Curator Pitching*
7. Live Performance Strategy 

*Ad budget and paid media budget not included. Media and playlist placements not guaranteed.  

How It Works: 

• Purchase the service package. 
• Fill out the intake form that will be sent to your email  
• Receive curated matches for a consultant and pick your preferred ones. 
• B.A.K will confirm a consultant based on your preference choices, and will handle hiring and payment. 
• You'll be connected to your consultant via email to schedule your kickoff call. 
• You and your consultant will work 1:1 throughout the duration of your Album rollout (up to 6 months). 
• At the conclusion of your rollout, your consultant will provide a report of the results of your work together.

Not sure if this is the right package for you? Email team@bakplayground.com with your questions. 

Interested in Marketing Add-On’s?  

• Content Creation
• Out of Home 
• Public Relations 
• Brand and Influencer Marketing
• Experiential Fan Moments
• & more 

Inquire about custom packages - email team@bakplayground.com.